PRESENTATIONS

• Can Chatbots Be Persuasive? How to Boost the Effectiveness of Chatbot Recommendations for Increasing Purchase Intention, 56th Hawaii International Conference on System Sciences (HICSS), Maui, Hawaii, 05.01.2023


• "I Will Follow You!" – How Recommendation Modality Impacts Processing Fluency and Purchase Intention, 43rd International Conference on Information Systems (ICIS), Copenhagen, Denmark, 13.12.2022


• "SmartBot, I like your suggestion!" – How to Make Conversational Agents Successful Sales Agents, Marketing Impulse XXL, joint event of the Marketing Clubs in the North Region of the German Marketing Association e.V., virtual lecture, 08.11.2022, 3rd place in the jury vote of the Marketing Club


• Claim success, but blame the bot? User reactions to service failure and recovery in interactions with humanoid service robots, 55th Hawaii International Conference on System Sciences (HICSS), virtual conference, 04.01.2022